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Marketing Lessons from the Business of Football
People don’t go to football games to watch football. Oh, a few people do, but not enough to come close to filling the stadium. To find out who the pure fans are, you’d have to do away with the video screens, the mascots, the cheerleaders, the halftime shows, any foods more exotic than hot dogs, [...]
Posted by admin 
Posted in: Marketing 
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October 2008